Engraining a Winning Strategy

Posted in: Innovation, Lessons Learned, Supply Chain & Logistics, Trends & Perspective on March 27, 2017

The greatest part of a consultant’s job is seeing your clients win. Recent news from the world’s largest pork producer, Smithfield Foods, brought to light a winning strategy when the company announced in September its purchase of two grain elevators in Ohio—a move that supports a strategy that originated back in 2011, when Smithfield Grain, a unit of Smithfield Foods, embarked on an initiative…

Are We Ready for the Next Generation of Farm Owners?

Posted in: Trends & Perspective on March 27, 2017

Succession plans may be the most important piece of a farm’s strategic plan, yet very few farm operators have documented strategic plans. Recent Entira market research in the corn belt revealed that 25% of farms were expecting a primary operator change in the next five years. That number jumps to 50% when including farms expecting transition in the next 10 years. But no matter how long the “transition…

Your Biggest Enemy? Business as Usual

Posted in: Lessons Learned, Sales Strategy, Trends & Perspective on October 31, 2016

It is easy to fall into a routine when it comes to strategic planning. Often, our mindset is that strategic planning has a beginning and an end. We look at it as a routine task we perform, and not a process. On the other hand, if the emphasis is on looking broader and engaging in the process, that’s when you make real progress. This requires stepping outside your comfort zone, thinking beyond the…

Surge of Generic and Private Labels—Temporary or Here to Stay?

Posted in: Market Research, Trends & Perspective on June 29, 2016

Given a steady decline in farm profitability and many key crop protection products coming off-patent, it’s no surprise that the industry is seeing a significant uptick in the volume of private label and generic crop protection chemicals being purchased by growers wanting to be conservative with their operating costs. Entira is gearing up for a market research study to explore this trend.

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